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Lean In by Noreen Heffernan

Updated: Jan 14, 2019



Lean In by Noreen Heffernan, Ridgewood Moms

I don’t know if you got a chance to listen to Moms on Moms last week on blab, but it was something very special and I was so happy to be a part of it. For me, I took away a lot but the shining thing was this; anything is possible.

Here is the link (even though I am embarrassed at how ineloquent I am…this is why I write ;)

In essence, some of the things said by the 3 other women, gave me new hope.

It leads me to continue to ask this question, how do we lean in to our next step in life? This is huge!!! How do we embrace what’s next? Because there is always something next. We cannot stay stagnant. Life evolves. We evolve. Life is spongy, there are holes that need to be filled and lathered if you will. There is new skin to form. What emerges? Something fresh. Life! You wash away the dead skin and glow…

We all have a chance to do this.

I see Mom friends joining new companies, starting something fresh. Whether it is leggings, lashes, wraps or beauty products, everyone has a chance to embrace the new and become more and be more. Some people think direct sales is ridiculous. I think, it is the new world we live in. I see it every day. I love to see it now. It means women, especially moms have a chance to be everything!

We all need to “lean in” in these new companies and embrace the future!

My next venture is Beautycounter. Their mission is to bring safer products into the hands of everyone. Simple. In this world where GMO’s are put into our food and products we thought were safe, are not, it is nice to know someone still cares about making products we can rely on. When they created the baby line, I felt like I found my home. The baby line got rid of my one year old’s eczema and kept her delicate skin hydrated and rash free. This sealed the deal. I had been using the skin care line for myself for the past year, which has changed my skin, but I felt like it was important to spread the word, not just for our skin, but for our children’s skin. This is my mission.

“We are focused on safety. We make sure we don’t ever say we are perfect. It is about progress.”

-Gregg Renfrew, Founder of Beautycounter

This quote is me, as a mom and as a human. This quote has gotten me excited for my next venture. I will never claim to be perfect. But, I will continue to make progress for myself and my children. And that is how I lean in. How do you?


Noreen Heffernan, Writer, MA in Public and Corporate Communications, Certified in PR Writer, Growing Ladies and Beautycounter Consultant

Noreen Heffernan, Writer, MA in Public and Corporate Communications, Certified in PR Writer, Growing Ladies and Beautycounter Consultant,

Noreen.heffernan@gmail.com

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